![]() Studies have confirmed that high-quality images outperform stock (or poorer quality) imagery and that increasing the number of high-quality images helps build trust with consumers and increases conversion rates. ![]() The quality of the image directly affects people’s opinion of the product and sales numbers. Photo editing is particularly important for ecommerce companies. And for businesses, editing helps cement branding. Niche photographers can hone and emphasize their personal style. Some photo editing is even done offline, on actual photographs, posters or other printed collateral.Įditing helps you get the best image possible, as close to what you imagined when you took the photo (or better perhaps). But that’s oversimplifying a subject that can be complex and employs different methods and tools.įor example, some photo editing techniques are done manually, while others are conducted through automated software. Photo editing is the act of altering an image. Get a refresher on the definition of photo editing and learn about what a photo editor is and how to incorporate photo editing into your business. Curious about post-processing and how you can use it to improve your business? This is especially true when it comes to ecommerce product photography that can seem creatively limiting. Post-processing can enhance what you did capture and create effects that aren’t always possible in the photography studio. A skilled photo editor can take a good RAW image and use a myriad of techniques to create a stunning final photo. The photoshoot is only the first half of creating a great image.
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